The click is paid for. Make the page earn it.
Crow is for any marketer who sends search traffic to a page, from in-house PPC owners to agencies and solo founders. Audit the destination, plan a test, and check behaviour with heatmaps.
Where Google Ads pages leak
Message mismatch
The ad promises one thing and the page opens with another. The scanner helps flag it.
Unclear next step
Visitors reach the page and are unsure what to do. Audits point at weak calls to action.
Guesswork on changes
Draft A/B tests give you a structured idea to configure, rather than a hunch.
Lead-gen examples
B2B demo requests
A page for a software demo, tested on headline and form length.
Service quotes
A trades or consulting page where visitors ask for a quote.
Property enquiries
A listing or development page that collects viewing requests.
Content offers
A guide or checklist exchanged for an email address.
Illustrative scenarios, not customer results.
What Crow does here
Scan the page
The Page Scanner audits a landing page and lists conversion issues worth looking at first.
Draft an A/B test
Crow can draft test ideas from the audit. A test needs configuration from you before it runs.
See behaviour with heatmaps
Heatmaps show where visitors click and scroll, so you can judge the page with evidence.
Build and report
Edit the page in the hosted builder and review results in Crow's reports.